Communication Challenges to Modern Day Business Essay

Communication is defined as the process of transferring information and meaning between senders and receivers, using one or more written, oral, visual or electronic channels. Simply put, communication is the exchange of information between people. It is important to get feedback from your audience and vice versa for the process of communication to take place effectively. The feedback can be either positive or negative. It is any communication used in an organization with an intention to promote a product, improve service or with the intention to make a sale. This type of communication also occurs within the organization between the management and employees. It has purpose and a lot of attention is given to the details. Business communication has undergone a lot of transformation as a result of the growth of information technology that has changed the whole concept of communication. In the past, businesses had a model of communication that left very little room for interaction and conversation with the receiver of the message. Currently the model that works and is now used by most organisations is one that gives room to both conversation and interaction with the receivers. Communication is very vital in any organization. Like blood in our bodies, it is the channel that gives life to the organisation and without it, organisations would not be functional. Effective communication plays a significant role in the success of the business, as communication works to send information, control behavior and motivate workers. Today there are many more ways to communicate than there were just a few years ago and access to communication devices is almost universal in most businesses. Good communication means the intended message that is send is received by a group of audience without any distortions in meaning. This definition applies to not only personal communication among friends or relatives, but to business situations where you may be communicating with a co-worker one-on-one or in a meeting with several or more people. The key here is clarity Communication is also almost instantaneous. Good business communication is simple and easily understood, a rule often overlooked by managers and team members. This is especially important when preparing a document, speech or presentation that is a game-changer for the company. Simple and concise language wins over language that is obtuse and hard to understand. Business communication defines most organizations, resulting in effective marketing campaigns, productive interpersonal relationships among co-workers and successful customer service resolutions. Since audiences demand different kinds of communications in different situations and settings, effective business communication professionals understand how to tailor messages for maximum results. Several communication challenges exist within day-to-day business operations, especially with technology. Technology benefits organizational communication by lifting communication restrictions caused by time and distance. At the same time, the removal of time and distance as communication factors has led to the challenges of information overload and constant accessibility. The issue of constant accessibility has led to blurring of the lines between personal and professional lives. There are several barriers: Emotion serves as an obstacle to effective communication, as emotion can interfere with making rational decisions. Differences in culture can be a communication challenge for international businesses. Not understanding the language and customs of other cultures can lead to poor sales and public relation disasters. There are a number of recognised barriers in the modern day communication, many of which go unnoticed, that can and do effect the standards of communication a person feels comfortable with. Physical barriers are often down to the nature of the environment in which communication may take place but are not always interpreted by the recipient in the correct manor. For example an office door being closed could signify to a co-worker that someone does not want to be bothered, or is possibly in a bad mood, whereas the occupant of the office could have possibly closed the door due to a breeze or didn’t close the door them self at all. This is an example of misinterpretation of actions brought about by the physical barrier of the door. Barriers like this can often present the risk of a ripple effect; in that the barrier in this situation could damage the recipients’ perception of the source by making the recipient feel outcast or shut out by the inhabitant of the office, which would set up the standings of a bad communicative relationship. Issues in communication can be disturbed when the basic mechanics of the communication method are damaged directly.

Mavesa

| Mavesa`s Nelly Brand  : Pricing to Gain Market Control | 19/03/2013 | Mavesa’s Nelly Brand: Pricing to Gain Market Control Problem statement The year is 1999 and Jose Luis Paez, the category manager for Marvesa mayonnaise is contemplating whether he should use a new pricing strategy that cuts the price of their product due to Venezuela’s current economic conditions and increasing competition in the segment.As this new strategy aims at gaining market share the possibility of negatively impacting profits in the foreseeable future is also an issue. Therefore, is this the best strategy Marvesa should use in order to alleviate the problem? SWOT MAVESA STRENGTHS| WEAKNESSES| Traded on the NYSE; * Extensive product portfolio; * Management talent; * Market share leader in most of its categories despite multinationals; * Strong recent growth; * Geographic expansion through exports, acquisitions or mergers; * Owns 60% of industrial segment (restaurants); * Good national distr ibution network; * Flexible and responsive to changing market conditions; * Lowest cost producer of the low cost segment;| * Contracting mayonnaise sales within Marvesa; * Nelly has minimal brand loyalty and brand image; * In category where low price is a primary criterion, Nelly`s price are not among the lowest; * Do not have the appropriate sales force; * High overhead costs;| OPPORTUNITIES| THREATS| Salad dressing segment growth; * Growth in the industrial segment; * Improve channels to increase shares in medium and small stores; * Flexi-pack; * Huge growth in the household segment;| * Changing competitive environment becoming more saturated, volatile economic environment; * Recession in Venezuela; * Kraft is launching mayonnaise; * Shift in lower priced brands due to economic downturn; * De-evaluation of the bolivar; * Competition: Albeca and Kraft; * Economy brands expected to represent 34% * Mature mayonnaise market; * Decline in the premium market;| Options: Option #1: Implem ent the aggressive new price strategy. Focus on targeting the economy household segment. PROS| CONS| Nelly created this segment; * Nelly`s taste attributes; * Huge growth predicted to continue; * Nelly occupied approximately 48% of the market;| * Primary criterion is low price; * Only 15% of the market by volume; * Albeca; * Entry of Kraft; * Little brand loyalty in this segment;| Option #2: Implement the aggressive new price strategy. Focus on targeting industrial segment. PROS| CONS| * 23% of the market by volume; * One customer account signifies a lot of sales; * 16% growth in the last year; * Mavesa has 60% share of the market; * | * Competition based mainly on price; * Price wars between competitors; * Low profitability;| Option #3: Maintain current prices. Focus on targeting the premium household segment. PROS| CONS| 85% of the market by volume; * Decline in the volume over the past 2 years; * Quality is the key buying criterion; * Customers are loyal to the brand;| * Recessio n in Venezuela; * Nelly`s cost-cutting innovations make it less relevant for this segment; * Kraft mayonnaise is perceived as the one with the highest quality;| Decision Matrix: | Profitability| Growth Potential| Brand image| Sales Efforts| | Option 1| 4| 4| 2| 2| 3. 0| Option 2| 2| 4| 3| 3| 3. 0| Option 3| 2| 1| 4| 3| 2. 5| Recommendation: Nelly should implement its new aggressive pricing strategy. As the decision matrix shows it, they should leverage the reduction in cost production to increase their market shares both in the economy household segment and in the industrial segment. Low-costsNelly is the lowest cost producer in the low-cost segment which leaves some margin for cost reduction. The main threat about it is the overhead costs that Nelly has to pay for sales force and management regarding the company`s size in comparison to its competitors. It is assumed that cost-cutting innovations such as the flexi-pack and the reduction of oil in the production of mayonnaise will co mpensate for those costs. It also has to be precarious and not set is price to low or too high. Protection of the shares in the Premium market Nelly should make clear differentiation between the salad dressing targeting economy segment and mayonnaise targeting the premium segment.The company wants to implement cost-cutting innovations to gain more share in the economy segment, but it do not want to lose its shares in the premium market. By offering two products, one marketed as mayonnaise for the premium market and one marketed as salad dressing for the economy market, Nelly could increase its shares while gaining more shares. Distribution Channels and Sales Force Investment will have to be made in order to either hire more trained sales force to get access to more medium to small-sized stores or increase wholesalers and distributors additional margin on volume discounts. By increasing wholesalers and distributors` margins on volume discounts, it could become and incentive to push s ales.Nevertheless, since the difference in the level of distribution between stores attended indirectly and directly by Nelly`s sales force is important, hiring new sales force would be the most recommend strategy. Industrial Even if this segment has low profitability because of the price wars, Nelly could take advantage of the cost-cutting innovations made in production and packaging. In this segment, one customer account represents huge sales. Mavesa already has 60% of the market shares while its major competitor owns 30% of the shares. With its new low cost, it could at least gain the remaining 10% of the shares that is split among small regional competitors who would probably not be able to follow the price reduction. Mavesa | Mavesa`s Nelly Brand  : Pricing to Gain Market Control | 19/03/2013 | Mavesa’s Nelly Brand: Pricing to Gain Market Control Problem statement The year is 1999 and Jose Luis Paez, the category manager for Marvesa mayonnaise is contemplating whether he should use a new pricing strategy that cuts the price of their product due to Venezuela’s current economic conditions and increasing competition in the segment.As this new strategy aims at gaining market share the possibility of negatively impacting profits in the foreseeable future is also an issue. Therefore, is this the best strategy Marvesa should use in order to alleviate the problem? SWOT MAVESA STRENGTHS| WEAKNESSES| Traded on the NYSE; * Extensive product portfolio; * Management talent; * Market share leader in most of its categories despite multinationals; * Strong recent growth; * Geographic expansion through exports, acquisitions or mergers; * Owns 60% of industrial segment (restaurants); * Good national distr ibution network; * Flexible and responsive to changing market conditions; * Lowest cost producer of the low cost segment;| * Contracting mayonnaise sales within Marvesa; * Nelly has minimal brand loyalty and brand image; * In category where low price is a primary criterion, Nelly`s price are not among the lowest; * Do not have the appropriate sales force; * High overhead costs;| OPPORTUNITIES| THREATS| Salad dressing segment growth; * Growth in the industrial segment; * Improve channels to increase shares in medium and small stores; * Flexi-pack; * Huge growth in the household segment;| * Changing competitive environment becoming more saturated, volatile economic environment; * Recession in Venezuela; * Kraft is launching mayonnaise; * Shift in lower priced brands due to economic downturn; * De-evaluation of the bolivar; * Competition: Albeca and Kraft; * Economy brands expected to represent 34% * Mature mayonnaise market; * Decline in the premium market;| Options: Option #1: Implem ent the aggressive new price strategy. Focus on targeting the economy household segment. PROS| CONS| Nelly created this segment; * Nelly`s taste attributes; * Huge growth predicted to continue; * Nelly occupied approximately 48% of the market;| * Primary criterion is low price; * Only 15% of the market by volume; * Albeca; * Entry of Kraft; * Little brand loyalty in this segment;| Option #2: Implement the aggressive new price strategy. Focus on targeting industrial segment. PROS| CONS| * 23% of the market by volume; * One customer account signifies a lot of sales; * 16% growth in the last year; * Mavesa has 60% share of the market; * | * Competition based mainly on price; * Price wars between competitors; * Low profitability;| Option #3: Maintain current prices. Focus on targeting the premium household segment. PROS| CONS| 85% of the market by volume; * Decline in the volume over the past 2 years; * Quality is the key buying criterion; * Customers are loyal to the brand;| * Recessio n in Venezuela; * Nelly`s cost-cutting innovations make it less relevant for this segment; * Kraft mayonnaise is perceived as the one with the highest quality;| Decision Matrix: | Profitability| Growth Potential| Brand image| Sales Efforts| | Option 1| 4| 4| 2| 2| 3. 0| Option 2| 2| 4| 3| 3| 3. 0| Option 3| 2| 1| 4| 3| 2. 5| Recommendation: Nelly should implement its new aggressive pricing strategy. As the decision matrix shows it, they should leverage the reduction in cost production to increase their market shares both in the economy household segment and in the industrial segment. Low-costsNelly is the lowest cost producer in the low-cost segment which leaves some margin for cost reduction. The main threat about it is the overhead costs that Nelly has to pay for sales force and management regarding the company`s size in comparison to its competitors. It is assumed that cost-cutting innovations such as the flexi-pack and the reduction of oil in the production of mayonnaise will co mpensate for those costs. It also has to be precarious and not set is price to low or too high. Protection of the shares in the Premium market Nelly should make clear differentiation between the salad dressing targeting economy segment and mayonnaise targeting the premium segment.The company wants to implement cost-cutting innovations to gain more share in the economy segment, but it do not want to lose its shares in the premium market. By offering two products, one marketed as mayonnaise for the premium market and one marketed as salad dressing for the economy market, Nelly could increase its shares while gaining more shares. Distribution Channels and Sales Force Investment will have to be made in order to either hire more trained sales force to get access to more medium to small-sized stores or increase wholesalers and distributors additional margin on volume discounts. By increasing wholesalers and distributors` margins on volume discounts, it could become and incentive to push s ales.Nevertheless, since the difference in the level of distribution between stores attended indirectly and directly by Nelly`s sales force is important, hiring new sales force would be the most recommend strategy. Industrial Even if this segment has low profitability because of the price wars, Nelly could take advantage of the cost-cutting innovations made in production and packaging. In this segment, one customer account represents huge sales. Mavesa already has 60% of the market shares while its major competitor owns 30% of the shares. With its new low cost, it could at least gain the remaining 10% of the shares that is split among small regional competitors who would probably not be able to follow the price reduction.

Rationalism vs Empiricism Using Descartes 2nd Meditation & Hume Essay

Q3:What are the main differences between rationalism and empiricism as approaches to knowledge? Explain the advantages and disadvantages of each, using Descartes (Second Meditation) as the example of a rationalist, and Hume or Locke as the example of an empiricist. In your view which approach better explains the common-sense knowledge of the world that we take for granted? Common-sense knowledge is information we know and understand unproblematically. It could be that a spider has six legs, your two times tables or that in answering a multiple choice test, it is a good idea to bring a rubber and fill in your answers in pencil. It is information gained from ordinary life. Epistemology is a philosophical term in reference to the nature and limitations of knowledge. It addresses firstly what is knowledge, secondly how is knowledge acquired and thirdly the limitations of knowledge. Rationalism and empiricism are two approaches which seek to provide answers to these questions (Cottingham, 1988). Empiricism perceives that the development of concepts and ideas are dependent on the senses (Markie, 2008). Alternatively rationalism ascertains that reasoning, intuition and deduction are the ultimate vehicles to acquiring knowledge, not sensory experience. These theories do not necessarily exist in opposition of each other, but can co-exist to describe how one views the acquisition of knowledge in different fields (Markie, 2008). Throughout this essay, I will discuss the advantages and disadvantages of each view using Descartes’ ‘Second Meditation’ in contrast to Hume’s ‘Enquiry Concerning the Human Understanding’. I will then elaborate how the Empiricist perspective provides a better explanation to common sense knowledge of the world we live in. Rationalism Rationalism is a method in which the criterion of the truth is not sensory but intellectual and deductive. The rationalistic perspective survives on the assumption that firstly, there is a rational structure to the world and secondly, that people have the capacity to comprehend it. It utilises the deductive methods of logic to provide a model for all human knowledge and relies on intuition (Markie, 2008). This is not always the case, so this philosophy cannot be relied in all circumstances. Rationalism is founded on the thesis of Intuition/Deduction, thesis of Innate Knowledge or Innate Concept thesis separately or in some combination (Markie, 2008). The Intuition/Deduction thesis proposes that in a particular subject area, some information is known by intuition alone or that knowledge is gained by deduction from intuited propositions. Experiences are incapable of developing one’s knowledge but can catalyse thinking causing knowledge to progress from unconsciousness to consciousness (Cottingham, 1988). The Innate Knowledge thesis asserts that some knowledge is inherent within humanity like DNA, as part of our rational nature. The Innate Concept theory is based on the assertion that some of our concepts are not gained from experience (Markie, 2008). The rational nature organically possesses an individual’s concepts. Sense experiences might catalyse a process by which concepts are better understood but experience does not provide the concepts or determine the information they contain, rationality does (Markie, 2008). Other minor theories which are used less significantly to endorse Rationalism are the Indispensability of Reason Thesis and the Superiority of Reason Thesis. The Indispensability of Reason theorem states that we gain knowledge in a certain area when we utilise deduction and employ intuition. The Innate concepts and instances could not have been gained through the sense experience. The second strain stems that knowledge gained â€Å"a priori† through reasoning is superior to that gained through experience (Markie, 2008). In reference to Descartes’ Second Meditation, he explains how rationality can be used to pick up information that is not completely provided by the senses through the example of the hats and coats (Descartes, 1984). Rationalism can provide knowledge which is otherwise unattainable â€Å"Something which I thought was seeing with my eyes is in fact solely grasped by the faculty of judgement which is my mind. † Empiricism Empiricism is the other branch of epistemology, where knowledge is discovered through experience and observation, modelled on natural sciences. Knowledge is â€Å"a posteriori† catalysed by a sensory experience (Markie, 2008). Empiricism is not based on a definitive complete rational system of knowledge but does provide verifiable understandings and information, useful for everyday life (Hume, 1975). In David Hume’s piece â€Å"An enquiry concerning the human understanding and concerning the principals of morals†, Hume purports that the  Ã¢â‚¬Å"†¦most lively thought is still inferior to the dullest sensation. † Hume interjects that thoughts and ideas are less lively perceptions in contrast to impressions where we are encouraged to feel, experience and will (Hume, 1975). He labours his point through the example of the man in a fit of rage, as opposed to someone thinking of espousing those feelings. Rationalism only recalls the information or experience. It is incomparable to the intensity from the original experience provided by empiricism. It might appear that thoughts are without the same restrictions the body possess (Hume, 1975). In reality they have ‘narrowly confined limits with no more creative power than compounding, transposing, augmenting or diminishing the materials provided by the senses’. If a person is without the capacity of one of the senses, they are devoid of the information provided by that sense and are incapable of understanding information attached to that sensation (Hume, 1975). Restoring that sense enables them to receive sensory input, enabling them to conceive the attached ideas. This proves the importance of the sensory experience and that without it understanding is impossible. Comparison In my opinion, Empiricism better explains the common-sense view of the world. This is because knowledge gained through rational thought however much you can understand it, is not engrained or integrated into your core beliefs to the same degree as that gained through tangible experience. Knowledge gained through experience is more strongly felt and can be considered to be superior to knowledge gained by reflection (Hume, 1975). Without an experience of the subject in focus, the information is detached and reflection cannot proceed to occur. Intuition and deduction, however relevant, are open to deception and can lead to inaccurate assumptions. People previously believed the earth was flat and the earth was the centre of the universe, as this â€Å"information† fit their current schemas. It made sense but lead to wrong conclusions as it lacked testing. It is through empirical observation that accurate insight was reached. Their rational thinking followed logical deduction and was believed to be correct due to their intuition, but even rational thinking can be fallible leading to wrong assumptions (Descartes, 1984). It is proven that when people possess strongly held beliefs, they perceive information in such a way to support their current understanding and deny opposing views, filtering out information that does not fit their current schemas like putting blinkers on a horse. Although they believe their thoughts to be rational, their powers of deduction are compromised and can be rationally wrong. This significantly limits their ability to gain knowledge (Descartes, 1984). Conclusion Rationalism and Empiricism are two distinctly different views relating to epistemology and the degree of input that the senses provide in the formation of knowledge. Rationalism through intuition, deduction and rational logic ascertains certain knowledge which perhaps cannot be scientifically proven through observation (Markie, 2008). On the other hand, Empiricism understands the role of sensory experience and observation in order to develop one’s knowledge. In reality, both are useful and even essential to the formation of any knowledge. References Cottingham, P (1988) The Rationalists, Oxford University Press. Oxford; New York Descartes, R. (1984) Meditations. Second Meditation, ‘The nature of the human mind, & how it is better known than the body’, translated by Cottingham, J. in The Philosophical Writings of Descartes, vol II (Cambridge U. P. , 1984) pp 16-23 Hume, D. (1975) An enquiry Concerning Human Understanding [Section 2, ‘Of the Origin of Ideas’ (P. H. Nidditch, ed. , Oxford: Clarendon Press, 1975), pp17-22. Markie, P (2008), â€Å"Rationalism vs. Empiricism†, The Stanford Encyclopedia of Philosophy, viewed 2nd October 2011, http://plato. stanford. edu/entries/rationalism-empiricism/.

Television Programming Violence that Causes Real Violence Essay

Television Programming Violence that Causes Real Violence - Essay Example For over thirty years this has been an issue. There have been several advocacy groups that have attested to the fact that children will emulate that which they see. They have presented many examples, such as: children believing that they were Superman and threw themselves from roofs, thinking that they could fly; other children using their father ´s gun believing they were playing and killing other children; and, other children modeling the behaviors they watch on television and becoming aggressive, thinking that that is the way to have solved a problem, thus violence causes higher crime rates. Today the topic is still fresh. The heated discussion relating to both the youth violence and media has continued to grow. It is still a debatable issue of whether or not television influences the behaviors of the viewers or not. In the media bloc, the public impugns the television networks, which in turn chastise the writers and producers, who sequentially hold the advertisers accountable, who in the end turn to blame the public. In the violence bloc, the federal government holds the youth responsible for their own actions, who charge the commune, which censures the schools, which points the finger at the parents, and who ultimately blame the government (Caldwell, 1995). This is a vicious circle and no one wants to take the blame for it, yet we see violence increasing every day and the advocate groups continue defending their point that television influences the viewers ´ lifestyles. These viewers may learn positive models, such as through programs like Sesame Street, Electric Com pany, Zoom, 321 Contact, and REBOP. These were programs that taught children how to read and write, how to learn about different cultures, and how to become interested in science. These shows obtained awards for excellence and influenced the youngsters positively. If these shows demonstrated that they were able to influence youngsters around the  world (they have been dubbed into many languages), then why should we think violent programs do not influence the youngsters in a negative way as well?  

John Kerry's Political Portrait Essay Example | Topics and Well Written Essays - 1000 words

John Kerry's Political Portrait - Essay Example In response to Rice’s remark that â€Å"The rise of the insurgency was an ‘unforeseen’ development in Iraq, Kerry said, â€Å"There was nothing "unforeseen" about the insurgent’s re-emergence. He added that â€Å"The U.S. military ‘encouraged’ them to vanish from the battlefield, promising to pay them if they did so, but we didn't pay them". This resulted in their becoming angry and organized. To understand the situation, he himself went on a tour to Iraq. This shows that Kerry firmly believes in studying and analyzing the situations first hand.Though Sen. John Kerry has been a known figure in national politics since 1971, it was during the Presidential elections campaign that we could see a multifaceted personality during all of the TV shows, debates, and election rallies. He started off as a lone ranger, in contrast to the huge hype created around President Bush, but gradually succeeded in picking up the pace solely on the basis of his unc anny ability to address the issues in right perspective. His grasp on foreign affairs has been the key to giving his popularity graph a big boost. Though George W. Bush appears to have an edge as far as mesmerizing the audience is concerned but John Kerry makes his mark amongst the intellectuals. As the campaign progressed, the general public too started taking notice of his able leadership and he was able to put up a tough fight in front of George Bush.In national politics, Massachusetts has remained overwhelmingly Democratic (Almanac, 2006). The state voted for John Kerry 62%-37% in 2004. George W. Bush could top 40% only in Plymouth County and Cape Cod, and the northeast Boston suburbs in Essex County. Politics in Massachusetts for years has been a kind of culture war between Yankee Republicans and Irish Democrats. With a population of 6,349,097 (Almanac, 206) and rural-urban composition of 8.6%-91.4%, the state today boasts of almost 100% employment figures. That’s indeed a feather in the cap of the officials representing the state. The prosperity of the people in the state is further evident by the rising income levels of the people with the majority of the job holders (i.e. 67%) being white collar, while 18.7% hold blue collar and 14.3% hold gray collar jobs.  

THEME Comming of Age Essay Example | Topics and Well Written Essays - 2000 words

THEME Comming of Age - Essay Example For this work the author got the appreciations from the critics also. In this story the main character is Andrew Ender Wiggin, he was selected to a battle school along with his sister Valentine and his sadistic brother Peter. In the course of training, Commander Hyrum Graff recognizes that the boy is an intelligent and worthy than others in the camp. The identity makes him alone in the camp as the all other boys ostracize him from the group and he becomes the topper in the battle school. He wanted to keep away from the position of isolation but it will be impossible for him. He feels discomfort till he receives a letter from his sister Valentine and later he decides to protect her in battle school. Later Wiggin was promoted as a commander of the battle school war game because of his skills and in the battle room he proves his skill through performance and gets the appreciations from the superiors. After some months the hero of the story Wiggin exhausts himself with the heavy work and he becomes tired of the war game and was not in a position to contin ue there. The restless work in the battle school made Wiggin as pale and inactive. He turns weak psychologically as well as physically. But his superiors as a highly talented identified him and he performed as if he was in real battleground. For the final exam Mazer Rackham, who was the legend in formic wars, trained Wiggin. In the final exam of the battle school Wiggin was assigned to fight with a war ship. In the war game his master directed Wiggin and he played major roll in the war game. As the commander of his war team he had to destroy the ships of the enemies and he had to create the massacre. But the sensitive Andrew Ender Wiggin fought as a real soldier and destroyed the ammunition of the enemies. He fought in the war game as a real soldier. The boy Andrew used a special weapon named Dr. Device, which is unethical in the war game and destroyed the ships of the enemy. He thought that his unfair decision will send him home and he can remain there with his sister Valentine and his friends. But his superior told him that the genocide and massacre is common in the real war. The soft natured Andrew could not digest the war game, the genocide as well as the massacre. The guilty feeling gave him ill health and he goes into coma. After he recovers from ill health his sister convinces him to leave from the colony ship from the battle room. Later the battle turned into a mind game and Andrew seriously involved in that game and wants to save his staff. His sister Valentine also tries to convince him to come out of that mania. Orson wove the relation between the three people very tactfully and the scenes of the war game are undoubtedly amazing. The author succeeded in drawing the attention of the readers and in the movie the spectators. But in this story dosage of violence is something more. The second part of the novel is a movie and it also entertained the people very much. How ever the novel bagged Nebula award as a best novel in 1985 and Hugo award in the same category in 1986. The two parts remains in the history as a best science fiction novels. The Kite Runner written by Khaled Hosseni In this novel the author describes the relation between the rich and poor boys in the war effected Afghanistan. In contrast to the theme in the previous novel, which describes the struggle of a character between violence and peaceful life, the present chapter

Additional pages payment Essay Example | Topics and Well Written Essays - 500 words

Additional pages payment - Essay Example The respondents composed of 20 Australians and 20 Indonesians differ in perception of this non verbal expression. Australians look at the person in the eyes when they talk with each other even when one or the other is angry. Indonesians, on the other hand, prefer not to look at the person directly in the eyes especially when they are angry because it looks like a challenge for a fight or argument and it is perceived as impolite. Slower tempo solicited diverse reactions from both sets of respondents. Australians do not see any special rationale for slower tempo while talking; while Indonesians slower their tempo when talking to give the impression of uncertainty. Liking posture garnered different responses. Australians acknowledged an open body and arms position, leaning forward relaxed posture and tone as exemplifying liking. On the other hand, Indonesians do not resort to any posture when they like someone. Indonesians count using the index finger as â€Å"1†. â€Å"2† on the middle finger and the thumb will be number â€Å"5†. On the other hand, Australians generally count using â€Å"1† on the thumb, â€Å"2† on the index finger, â€Å"3† on the middle finger, and finally the little finger will be number â€Å"5†. When asked about the topic on their perception of physical appearance in relation to socialization, Australians responded that they are attractive but do not care about socializing. On the other hand, Indonesians relayed that they are not attractive but are still socially oriented. The findings proffered interesting results on the abovementioned channels of nonverbal communication. The findings related to glance corroborated with previous research that Indonesians are aware that there exist hierarchy structures in their system thereby it is not normal for them to look at people directly in the eye even when talking to them. This could also be the reason for their acknowledgement of the use of a slower tempo when talking especially on topics they are

Managing Communications,Knowledge and Information Assignment

Managing Communications,Knowledge and Information - Assignment Example The increasing importance of services and knowledge in the 21st century has successfully impressed China towards taking concrete steps and measures in the journey of becoming knowledge based society by itself. The information is identified as the basic and fundamental requirement for running any sort and type of business in any part of the globe. The investors on the other hand, are required to have timely and accurate information in order to make effective decisions. The investors in developing parts of the world do not have sufficient information and expertise that are required to take valuable decisions (Richard & Nory 2005). The lack of accurate information in addition with inability to follow economic rationality has repeatedly resulted in significant losses. The investors long for insightful analysis that can help them in making wise choices. The trend of online news agencies is very notably prevalent in developed and emerging parts of the world (Clemons, Gu, & Lang 2002). Thes e news agencies however, conceptualized to cover companies that are operating in advanced countries. The companies that are working in emerging economies are not being effectively covered by the financial news agencies. The increasing levels of Foreign Direct Investment in the featured economic sector of the globe, warrants the creation of permanent analytical facilities that can provide the investors with fresh insights on a daily basis. The target economies of Bangladesh and India will be kept under a bigger microscope as they are the leading and most probable candidate for transforming into leading nations in the future. The demise of America as a superpower in the near future will induce the development of smaller centers of political and fiscal strength throughout the world. The resource interdependencies are going to be more than stronger and because of this reason, national economic systems will become more conducive in the direction of developing and forging productive bilat eral trade agreements. In this way, it will not be a surprise to see South Asian economies emerging as the most profoundly developing sectors. The futuristic investment decisions will have widespread reparations for the entire economic system of the globe (Sachs, Warner, Aslund, & Fischer 1995). The proposed online news agency will keep a close eye on the developments occurring in all of the leading economies of the world. The economic experts from all over the world are invited to comment on the situation of stock markets. The main objective of starting a new business is to efficiently reduce the level of information asymmetry that is famous for prevailing between shareholders and corporate management teams. The developing economies’ citizens do not possess the enough level of comprehension needed to take delicate investment decisions. The important information about stock markets of emerging economies will be gathered through accessing sites such as Google Finance and Yahoo Finance. Based on the information provided by featured online sources, the financial experts are requested to guide investors’ decisions. The proposed online news agency will release list of the most attractive stocks on a daily basis. The financial decisions are supposed to be made after conduction detailed research. The investment decisions in South Asian countries are take in an impulsive fashion and therefore, they are notorious for yielding superficial financial gains.

Rehabilitation and re-entry back into society Research Paper

Rehabilitation and re-entry back into society - Research Paper Example n and presentation of evidence as well as issues related to correctional institutions, incarceration and release of those accused of crime and those convicted. It will also discuss social and criminal justice theories focusing on the United States constitution. Socioeconomic diversity in the contemporary criminal and social justice systems will be highlighted, and finally the essay will assess the centralization of criminal justice agencies domestically in the United States Homeland Security Act and the international aspects of criminal and social justice. Criminal justice is a government institution system that practices social control and sanctifies individuals who violate laws through mitigating and deterring them. The system consist of three main parts which are; the courts or adjudication, legislative that creates laws and mitigate corrections, and the legislative is responsible for jails, probations and prisons among others (Kraska, 2001). On the other hand, social justice can be defined as creating a society that is guided by equality and solidarity with leaders who understand human rights and have in mind the dignity of every person. The two systems work collaboratively in that, as soon as offenders are proved to be guilty of offenses, which have to be verified by the social justice system, the criminal justice system come in to implement and judge fairly without biases (Kraska, 2001). For justice to be said to be done, the offender’s act and crime victim must be balanced. Most criminal justice systems focus on reducing crime by showing justice and raising public confidence that their system will be fair to the offenders. One of the widely used scene investigation technique is taking scene photographs. Crime scene photographers are, therefore, very crucial at the scene of a crime because they document the details of the potential physical evidence discovered at the crime scene. These photos, which are presented as evidence, assist the crime scene

HPV affect on women Essay Example | Topics and Well Written Essays - 1250 words

HPV affect on women - Essay Example Social consequences include a feeling of shame in women with the infection, by which these women feel that their bodies are now deficient. Psychological consequences include depression, anguish, anger, lowering of self-esteem, and hostility towards the individual considered responsible for transmitting the infection. The infection can be prevented by vaccination that has been developed, by which the many lives lost each year from the consequences of the infection can be saved. Yet, the vaccination is not promoted with enough enthusiasm to bring about this effect. Human papillomavirus also known as HPV is a virus that can cause infection at the skin, or at the genital area of both males and females. In excess of 130 types of HPV have been found till date. Infection on the skin results in warts, while infection in the genital area may lead to genital warts. Infection of the genital area can also cause cancer of the cervix, vagina, vulva, penis, anus, mouth and throat (McGill Medicine, 2010). Genital herpes viral infection is the possible outcome of sexual intercourse with an individual already infected, while recurrence of the infection occurs when a person is under physical or psychological stress (International Herpes Management Forum (IHMF), 2003). The problem in HPV infections for women is that they unfairly bear the burden of the major proportion of the actual disease that can result from the infection (Henderson, Yasgur & Warshowsky, 2002). Data from the National Health and Nutrition Examination Survey (NHANES) published in the February 28, 2007, shows that 26.8% of women in the U.S. have one or more strains of HPV, and that the prevalence of HPV is highest in the age group of 20-24. Furthermore, the prevalence in women in the U.S. of the high risk types of HPV is a little over 15% (National Cancer Institute, 2007). Two peaks have been observed in the prevalence of HPV in

Kiss of the Spider Woman by Manuel Puig Essay Example | Topics and Well Written Essays - 500 words

Kiss of the Spider Woman by Manuel Puig - Essay Example As a diversion from physical pain, the seduction from Molina's German movie provided them with considerable comfort, although it was implied that Molina's line "what about my movie It might help you forget the pain." regarded the entirety of the German movie and not merely its element of seduction. (Puig, 53) The seduction worked in the guise of a German movie being retold by Molina who happened to be a romantic escapist. It was clear in the play that Molina worked the exaggerated details of the heroine to fit his fantasies being that he identified with her thus he projected unto her the endowments that he wanted for himself. purpose of heightening the emotion of the film, it began to make sense, as the element of seduction did in a way overpower the propaganda being presented in the film because through the narration of Molina, the political issues on the Nazi and the Resistance dimmed in contrast to the love story and its morality about love and sacrifice. However, it was through Molina's fantastic escapism that Puig employed most his power of seduction as it was implied that escapism appears to be a more pain-free resort compared to political activism which stakes more sacrificed for so little change. As it can be seen how the events turned out, the characters met their ends when they pursued the path of political involvement as a way out of their prison cell.

A Cristmas Carrol Essay Example for Free

A Cristmas Carrol Essay After visiting the Cornish tin mines in 1842 Charles Dickens wrote A Christmas Carol during the industrial revolution. The industrial revolution made a big change in peoples life because this was the introduction into machines in the workplace. In the Victorian times there were lots of poor and rich people, but the rich didnt talk to the poor and saw them as worthless slaves and did not talk to them. A Christmas Carol was aimed to teach the rich in 1842 a lesson people are more important than money. Dickens knew what it was like to be poor as he lived in poverty as a child. In A Christmas Carol the main character is Ebenezer scrooge, he is the meanest, most self-centred man in London, dickens describes his personality The cold within him froze his old features, nipped his pointed nose, made his eyes red, his thin lips blue this gives the impression that scrooge has no warmth and will always be lonely. The key words that show this are The cold within him. This makes the reader feel scrooge is old, frozen and has no love at all. Dickens wanted scrooge to represent the worst of the rich in 1842, he wanted to change there ways. Scrooges looks reflect his personality, scrooge is unfriendly to everyone even his family and employees like his book-keeper Bob Cratchit. The way scrooge lives also reflects his personality Dickens shows this by using personification They were a gloomy suite of rooms, in a lowering pile of building up a yard, where it had so little business to be, that one could scarcely help fancying it must have run there when it was a young house, playing at hide-and-seek with other houses, and forgotten the way out again. This reflects the opposite of scrooges childhood and is stuck just like scrooge. The key words that show this are forgotten the way out again this makes the reader feel that scrooge is lost and so is the house. The people in dickens time were very religious, they believed in heaven and hell, angles and ghosts. This would have shocked them. The ghost of scrooges old work partner Jacob Marly visits scrooge to warn him that he with have three spirits visit him. Scrooge is visited by the three ghosts of Christmas. The ghost of Christmas past, present and yet to come. The ghost of Christmas past visits scrooge first and shows him shadows of his childhood. Scrooge loves money more than people, he lost his girlfriend because of this He carried his own low temperature always about with him; he iced his office in the dog days this shows that scrooge wants to be isolated. The keywords that show this are He carried his own low temperature always about with him this makes the reader feel sorry for scrooge but also that he pushed her away and now he regrets it. Dickens wanted the reader to learn about childhood in the Victorian times and how the rich always seamed to look down on them.

Impact of Recession on Banking and Housing Industries

Impact of Recession on Banking and Housing Industries In late 2000s financial market collapse and the resulting, global recession have left an urgent need for knowledge and research about unemployment-financial markets, poverty and much more. It will be expected from the social scientist to examine the reasons and causes of the crisis, the resulting economic and social trouble, and solid solution. It is very important to look back in the previous recessions-to find out what happen, what policy can be learned from the past, and how can we avoid some of the worst results of the past. This is very challenging research, but we are not definitely exploring it from the start There are some other issues like people happiness and wellbeing stable life, we can also think about it (which were not actually on the researcher parameters in the previous recessions but have drawn a noticeable attention in recent years. This survey will provide a broad overlook of finding social and finical research on impact of recession on housing industry and banking industry, its causes, consequences and immediate policiesIts aim to be of what we already know and what we need to know about it. It is very important to find and answers for the future prosperity Theory of economic suggest that how recession can lead towards the vulnerable financial conditions of any sector and it can triggered or worsen the conditions A case study on the impact of recession on the banking as well as housing industries and how it affected the UK economic market Rationale Theory of economy suggest that when economy goes through different cycles and call decreasing gross national product(GDP) of the country is called recession, but in terms of economic recession many expert consider that significant decline in the economic progress throughout the country. Global recession is the period when global economy is slowdown. It is very difficult to defining a global recession because it is expected from the developing countries that have a higher GDP than developed countries. This case study is about a UK business market and its adverse result on the UK economy. Recession is not a new thing in 21st century, UK already have seen an adverse result in late 70s and 1990sRecession had fatal effect on all over the world. But researcher thinks that developed countries are more affected than developing countries. In 2010, the government officially announced that recession is over. Should we accept it now? Is it true? Or it is simply a made-up story? It is particular believe that recession started in Dec 2007 in US and spread out globallyBritain is a most affected country by recession. In late 2000s recession, the financial market collapse and it had a worse impact on jobs, on people lives and on business. This recession was very cruel on many sector of economy, financial institutions. Britain has now in recession for over a three years and. the British economy was officially announced to be in recession January 2008. In present time banks operate almost every business. Because of their wrong strategic plan, modern world has seen the worst economical disaster. Unregulated financial activity created valueless economical boom. But in final stage they paid the big price for it. Investor lost millions. People lost their savings. Some critic says, because of greedy bankers, working class people facing the bad situations. Even ex-prime minister Mr Brown supported critics statement. He said, because of some greedy bankers we have been passing through the most drastic situation Banks are the finance provider to the other sectors to the growth of economy. This late 2000,s recession worsen the condition .mortgage rate was high they cut back loans and redundant people. The problem was clear in late 2000s recession when the international investors and domestic holders withdrawing their deposits and banks were cutting back loans. It was really hard for the client to find out a good mortgage deals. In economical crises, property market is the most effected sector. It started in the USA in mid 2007. Property market mainly gets support from bank. But in financial crises, banks and mortgage firms was facing the significant problem. Therefore it was very hard for buyers to find a suitable property for buying. We would take a look at what were the changes that were made with the finanical downturn and what attempts were made to survive in the business world. We would also look through the critical and analytical point of view that how we will be able to come out from this scenario? 4 Literature review. This dissertation will also discuses the financial crisis in UK and what is the economic condition now? It will also highlight what are the main causes and what are the affect of 2000s recession? AS we know that recession could cause crises theory, currency crisis and financial crisis. Recession affects are very disastrous it could be a reason of bankruptcies, unemployment, credit crunch or foreclosure. In this dissertation a researcher would like to throw a light on two big giant sectors that is housing sector and banking sector. These two sectors rely on each other and late 2000s recession badly affected them. Housing market The painful drop in economic output and continuously rise in the unemployment had bad affect on housing prices and demand for buying houses. There are two main causes of this sharp decline, unemployment .It also contributed to rise in repossession. The, lower financial output led to a big cut in interest rate. It lowered mortgage interest payments. Banks are struggling to raise finance and the result is insufficiency of mortgage credit. Banks were overcautious about lending money and it is caused a shortage of buyers . It is noticeable that lower mortgage rate is attracting somehow but the financial companies have a big lost. They have to suffer for it. In gernal sense housing market is direct centre of crisis. Financial disaster was started in USA and spread out to UK .Three years ago when northern rock a mortgage bank was teetering on the edge, the financial authorities carried out keeping it a float with undeclared emergency lending. The main objection at that time came from the financial services authorities that a listed company should have to disclose the emergency lending to avoid misleading the business market. The economist (2009) in their journals identifies that commercial property values in central London are fallen by as much as 50% since the financial crises hit. It was in the news that Dubai was delaying repayments of some of it $60 billion (Â £36billion) in debt. The main purpose of this report was to unveil the dark side of the 2000s recession. When a giant overhang of the loans and it cause the economical disaster as well. Banking sector Banks are like a backbone of any prosperous country and the regulation of economic growth.2007- present; the financial crises are worsening the banking system. In the result many large financial insinuations are collapsed. Late 2000s recession is more like comprising with the 1930,s recession. Actually all the major economies are facing hardest time in economic growth in UK. In their report told that the governor of the bank of England Mervay king has warned that the UK is in a deep recession in 2009 and said rate cuts may no longer work Allen(1994) in his book financial crisis and recession in the global economy comments about recession and global economy in his chapter 1, 2 and 3.this research study is about 1982 world recession.1987 stock market crash Northern rock a British bank was one of the first victim of finical crisis. Northern rock requested a security to the bank of England. The investors were panic and bank run in September 2007.In February 2008 British government failed to find a buyer from a private sector and it was taken into the public hands. Northern rock bank proved initial stage problem. The companies affected those directly related to mortgage lending and home construction e.g. countrywide financial and Northern rock because they could not find financing through the credit market. In the result more than 100 lenders went bankrupt during December 2007-2008, another investor bank Bear Stearns collapsed in 2008 because of the fire sale to JP Morgan Chase. Financial crisis hit it peak in September and October 2008 Research Questions The dissertation will aim to find answers the following research questions through the analytical techniques and the data collections. What causes an economic recession? What are the effects of an economic recession on the financial sector? What is the current scenario and what is the future of financial sector state of UK? Some of the financial companies are not affected by recession? What are the strategies they adopted? What is the short term and long term strategies adopt by a business in the recent recession. Research Methodology The main objective of this analysis would be to examine the main cause of recession. The dissertations will discuses the economic condition of UK banks and housing market. It will also analyse that what are the strategies that have been adopted by the financial sector. For the research methodology it is important bringing in related knowledge towards the UK recession and its impact towards the financial sector. Negatively or positively from within the case study interviews to be given by some UK small medium enterpriser and multinational corporations, interviews will be of no less than hundred, these are the ones who are effected by recession regarding their loss of jobs and the status from their employment from the UK business sectors. Types of Data The main type of Data will be collected for this purpose of this report is as follows. Primary Data Primary data is the information which is collected by the researcher from his own primary data and analysis. This could be questionnaire-interviews observation, case study or critical incident. The primary data, which is collected from the different source, could be either qualitative which looks at the explanation behind the given responses or quantitative which is in the form of numbers and which can represent in the form of a graph or table. Questionnaires A research question is a kind of survey where the information is collected with the intension of arriving at the different conclusions on an issue. This kind of survey will help the researcher to get impartial result and if required the researcher can predict an issue or advice changes. Question will be divided to the employees, managers of big financial companies of random banks, mortgage companies and the housing sector. The question will be targeting a most specific issue of the discussion and each response would be analyse against each other. Survey may be deal with a variety of media (paper-electronic-verbal). Different kind of method can be used internet, face to face, telephone and mails.. The population will be divvied in managers employees and customers. Interviews Interview will be held on the spot with the people of different sectors. It could be either on phone or face to face. When the respondent meets the interviewee over the phone or directly and answer some circumstantial questions relating to circumstantial issue. This kind of interviews is more advantageous since not only respondent can convey themselves and interview can ask to elucidate the answer. Secondary Data Secondary data is a information that is already available. This could be including books, reviews, press releases, newspaper, news bulletin or reports etc. Again secondary data collected could be either quantitative or qualitative. It depends on the source and type of the information collected. Sampling method Stratified sampling Stratified sampling is a method where the population are based on groups. For the dissertation purpose, we will divide the populations. Managers of the companies This will include managers who are in direct contact with financial departments, including policy and decisions makers. Staff This group direct to those who help apply the strategies or changes. their opinion is indispensible as they are indirectly related with the running of business The big advantage of stratified sampling is that question will be related to the details. The interviewer wants to be answered and there will be less chance that the respondent will simply guess an answer that theses interviewer are in position to give answer to the questions. Simple random sampling This is a method where a small group of samples are selected from a large group.. 4.Data analysis There are two major approaches to analysis the data and collect an information qualitative and quantitative research method. Sometime required information is already available require only be pull out. However, in the analysis sometime information must be collected. This kind of research will call back the second approach. The research needs to be collected and it is not already available. The research mainly relies on the primary data. The nature of the problem, which researcher will explore in this report is suitable for both research methods. The secondary data in this research will be gathered from, reports, and books journals-journals-internet websites-companies websites, articles and every other written source of data. As primary data will be collected through interviews and questions, then all of the collected data will be analysis to accomplish the objectives and aims of the dissertation Qualitative Research Technique Qualitative research means to know why, not the, how, which is collected by many methods like interviews, feedback, forms-emails. Qualitative research is used to understand how people feel and they think-depth interviews or group discussions are two common methods to use for collect qualitative information. Quantitative Research Technique Quantitative research technique where a research method depends less on interviews-questions, observations but it is more focused on the numerical data and statistic collection and analysis. Information collected from the financial sectors, banks, mortgage companies will be combined together and put into tables and graphical charts to view the opinion on different topics and to review overall responses. Limitations of the Study Validity and reliability Validity directs to the truthfulness and accuracy of the research. Research data may be mislead if a question will be misinterpreted or misunderstand. Reliability is a various statistical tests. There is another way to test the reliability is to ask a same question with different wording in the research survey. It will help to collect a right data. Data may be misleading if the interviewee gives a judgment instead of straight facts. Therefore respondent will be bound in many ways from freely expression views with the help of close ended questions. Interviewing It may b challenging to finding the right person at the right time. Because of the current economic condition. a financial sectors would be face with the different challenges and then an interview for an academic research could end up a long way wait. Confidentiality As the business market is very competitive and the fact is that bit information about the company can give a rise to the competitors, a company might not want to share data. Although a confidentiality agreement will be signed and disclaimer will be issued. Response times The response time to the questionnaire and interview setting mostly rely on how busy the management and staff are at the research time. This might make collection process more lengthy Recent external factors Economical changes have a direct impact on the financial sectors and therefore theses changes have impact on their staffs as well. It is possible that feed back could be more a response to the recent external changes and not because of the business to ensure employees are happy and content.

Essential Anatomy And Physiology Physical Education Essay

Essential Anatomy And Physiology Physical Education Essay Homeostasis refers to the bodys ability to maintain relatively stable internal conditions even while continually subjected to external changes. Body temperature, blood volume and heart rate are just a few examples of the hundreds of conditions the body regulates to maintain homeostatic balance. This internal equilibrium is so important that virtually every disease or disorder in the body can be traced to a homeostatic imbalance. The maintenance of homeostasis includes: Control of the water balance of the blood Control of blood sugar level Control of body temperature Control of blood urea level Each of the internal factors are maintained by a separate mechanism that is specific for that factor. However, all the mechanisms for homeostasis share common features: A specific sensor is able to detect the value of the factor being monitored Any deviation from the desired value (norm)is corrected so that the norm is more or less maintained The corrective mechanism involves negative feedback. For the body cells to survive and function properly, the composition and temperature of the fluids around the cells (intestinal fluid) must remain much the same. Corrective mechanism Rise above norm Norm Norm Corrective mechanism Fall below norm Various organ systems of the body act to maintain homeostasis through a combination of hormonal and nervous mechanisms. In everyday life, the body must regulate respiratory gases, protect itself against agents of disease (pathogens), maintain fluid and salt balance regulate energy and nutrient supply, and maintain a constant body temperature. All these must be coordinated and appropriate responses made to incoming stimuli. In addition, the body must be able to repair itself when injured and be capable of reproducing (leaving offspring). The human body must maintain homeostasis in order to function properly and aid in growth and development, disruptions to homeostatic functions can have triggered effects on the growth and development. Normal blood temperatureRegulation of body temperature by Homeostasis: Cold receptors in skin Warm receptors in skin Decrease increase Hypothalamus Heat gain Heat loss Vasodilation of superficial arterioles onset of sweating hair lowered as hair erector muscles relax and decreased metabolic rate. Vasoconstriction of superficial arterioles onset of shivering hair raised by contraction of hair erector muscles and increased metabolic rate. Feedback Feedback Negative feedback in the control of body temperature: Skin vasodilation sweating lowering hairs Heat loss centre in the hypothalamus Thermoreceptors in the hypothalamus Rise in blood temp Nerve impulse Nerve Impulse normal blood temp Blood at original temperature turns off corrective mechanisms Positive feedback occurs when the feedback causes the corrective measures to remain turned on, this causes the system to deviate more from the norm. One example is of neurones when a stimulus causes a small influx of sodium ions. Positive feedback occurs when there is a breakdown of control systems. In Certain diseases like typhoid fever, breakdown of temperature regulation resulting in a rise in body temperature leading to hypothermia, and vice versa if the body gets too cold (hypothermia). The human body systems, all play a part in maintaining homeostasis; they all have their own specific roles and parts. The human body systems work together in order to function effectively, no system would be able to work effectively on its own. Organ system Homeostatic function Cardiovascular Transports oxygen, nutrients and hormones secreted by the endocrine glands to tissue cells and transports wastes away from cells; defends against disease; helps control temperature, fluid, and pH balance. digestive Absorbs soluble nutrients after ingesting food and digesting it, eliminates nondigestible remains.   Supplies blood with nutrients and water for tissue cells. respiratory Captures oxygen and exchanges gasses at lungs and tissues, maintains breathing, helps control pH balance.   Supplies blood with oxygen for tissue cells and rids blood of carbon dioxide.   Helps regulate the acid-base balance of the blood. Skeletal Protects the body and provides support for locomotion and movement, stores minerals, produces blood cells. endocrine Coordinates and integrates the activities of other systems by secreting hormones, responding to stress, regulating fluid, pH balance and metabolism.   Works more slowly, with longer-lasting effects than the nervous system. muscular Produces body and internal movement, maintains posture, and produces heat that maintains body temperature.   Protects and supports internal organs. urinary Removes nitrogenous and other metabolic wastes from the bloodstream by excretion, helps control fluid balance, as well as the water-salt, and acid-base balance of the blood. nervous Receives sensory input, integrates and stores input, directs the body, and helps coordinate the activities of all the other organ systems.   It responds quickly to internal and external stimuli. The circulatory system is built up the heart, blood and blood vessels, which services all the cells in the body. Wastes are taken away and exchanged with oxygen and food nutrients. All cells in the body require oxygen and nutrients and they need theyre wastes removed. These are the main roles of the circulatory system. The heart, blood and blood vessels work together to service the cells of the body. Using the network of arteries, veins and capillaries, blood carries carbon dioxide to the lungs (for exhalation) and picks up oxygen. From the small intestine, the blood gathers food nutrients and delivers them to every cell. Components of the cardiovascular system Heart Blood vessels Blood Heart is a muscular pumping organ located in the medial to the lungs. The top of the heart, known as the hearts base, connects to the great blood vessels of the body; the aorta, vena cava, pulmonary trunk, and pulmonary veins. Blood vessels are the highways that allow blood flow quickly and efficiently from the heart to regions of the body. Three types of blood vessels, arteries and arterioles, capillaries, and veins and venules. Blood as a connective tissue, transports many substances through the body and helps maintain homeostasis of nutrients, wastes, and gases. Blood is made up of red blood cells, white blood cells, platelets, and liquid plasma. All of the organ systems in the body contribute to homeostasis, but the cardiovascular system, the heart and blood vessels is especially important. Without the cardiovascular system none of the other systems can function. The muscular system requires large amounts of oxygen from the cardiovascular system. Muscles cramp and freeze up when they do not get adequate oxygen supply. If in the case the cardiovascular system cannot pump enough oxygen rich blood to the muscles the body is unable to move. The cardiovascular system also helps in maintaining blood volume; it works in conjunction with the kidneys to maintain blood volume and composition. The cardiovascular system provides the blood pressure that the kidneys use to filter waste out of the body. The cardiovascular system and the skin help maintain homeostasis by regulating body temperature. When the body over heats, the blood vessels that serve the skin dilate. The cardiovascular system rushes warm blood to the superficial capillar ies of the skin. Heat from the blood radiates off of the skins surface, cooling the body. When body temperature drops too low, skin capillaries constrict. This prevents warm blood from reaching the surface of the skin. The heart pumps extra blood to the deeper vital organs. Nasal passage Air entering from the nostrils is led to the nasal passages. The nasal cavity that is located behind the nose comprises the nasal passages that form an important part of the respiratory system in human beings. The nasal cavity is responsible for conditioning the air that is received by the nose. The process of conditioning involves warming or cooling the air received by the nose, removing dust particles from it and also moistening it, before it enters the pharynx Pharynx It is located behind the nasal cavity and above the larynx. It is also a part of the digestive system of the human body. Food as well as air passes through the pharynx Larynx Consists of two pairs of membranes. Air causes the vocal cords to vibrate, thus producing sound. The larynx is situated in the neck of mammals and plays a vital role in the protection of the trachea. Trachea Airway through which respiratory air travels bronchi The trachea divided into two main bronchi. The bronchi extend into the lungs spreading in a tree-like manner as bronchial tubes. The bronchial tubes subdivide and with each subdivision, their walls get thinner. This dividing of the bronchi into thin-walled tubes results in the formation of bronchioles. The bronchioles terminate in small air chambers, each of which contains cavities known as alveoli. Alveoli have thin walls, which form the respiratory surface. The exchange of gases between the blood and the air takes place through these walls. lungs Lungs form the most vital component of the human respiratory system. They are located on the two sides of the heart. They are responsible for transporting oxygen from the atmosphere into blood and releasing carbon dioxide from blood to the atmosphere. The respiratory system is made up of the nasal passage, the pharynx, larynx, the trachea, bronchi and lungs. It is responsible for the process of respiration that is vital to the survival of living beings. Respiration is the process of obtaining and using oxygen, while eliminating carbon dioxide. Breathing occurs when air passes into and out of the lungs; its an involuntary process but can be controlled consciously. Breathing involves the movement of air in and out of the lungs in generated by differences in pressure inside and outside the body. The most important muscle used in breathing is the diaphragm, a muscular sheet between the base and the abdominal cavity. The diaphragm is assisted by the internal and external intercostal (which lie between the ribs) and by the neck and abdominal muscles. A person normally breathes in and out about 500ml (1pt) of air 12-17 times a minute. Breathing involves inhalation followed by exhalation, during inhalation the diaphragm and external intercostal muscles contract to expand the chest cavity. During forceful inhalation the neck muscles also contract. However during exhalation the chest cavity decreases, and the diaphragm and external intercostal muscles relax. In order to function, the body cells need oxygen. The respiratory system, w hich consists of air passages, pulmonary vessels, and the lungs, as well as breathing muscles, supplies fresh oxygen to the blood for distribution to the rest of the body tissues. In addition, respiration removes carbon dioxide, a waste product of body processes. Alveoli which are tiny air sacs of the lungs, they are elastic, thin-walled structures that are supplied with air by respiratory bronchioles. Tiny blood capillaries surrounding the alveolar walls allow oxygen to be carried into the bloodstream. In exchange, carbon dioxide diffuses from blood into the alveoli, from where it is exhaled. Gas exchange takes place in the lungs, where carbon dioxide from the blood passes into the alveoli through the respiratory membrane, a thin barrier that has several layers. Oxygen crosses the membrane in the opposite direction, from the alveoli to the blood capillaries. Homeostasis is hence maintained by the respiratory system in two of the following ways: gas exchange and regulation of blood pH. Gas exchange is performed by the lungs by eliminating carbon dioxide, a waste product given off by cellular respiration. As carbon dioxide exits the body, oxygen needed for cellular respiration enters the body through the lungs. ATP, produced by cellular respiration, provides the energy for the body to perform many functions, including nerve conduction and muscle contraction. Lack of oxygen affects brain function, sense of judgment, and a host of other problems. The bodys complex anatomical systems work closely together to support movement, blood circulation, digestion and other basic requirements of life. The muscular system consists of three types of muscle, each with a separate function. The functions of the muscular and skeletal systems are so intricately interconnected that they are often referred to by the single term, the musculoskeletal system. This system consists of bones, joints, tendons, ligaments, skeletal muscles, nerves, cartilage and the voluntary or striated muscles. They work together to protect the brain and internal organs, posture, blood cell formation, and fat storage. Smooth muscles make up important internal organs, like the bladder, arteries and veins. They interact with the digestive system, reproductive system and circulatory system. Smooth muscles control and regulate blood pressure and blood flow. The cardiac muscle is the heart itself, an involuntary muscle that interacts with the circulatory system to supply ox ygen to all the tissues of the body. Skeletal muscles are under voluntary control, meaning we can choose to move them. Movement of smooth muscles and the cardiac muscle is involuntary, under control of the autonomic nervous system. The muscular system also plays an essential role in homeostasis, which is the regulation of internal body temperature. Homeostasis is maintained by the hormones that increase osteoblast activity to build bone, called calcitonin which is released by the thyroid gland, and the release of parathyroid hormone which increases osteoclast activity and is released by the parathyroid glands. As long as both of these function normally, the bone mass stays the same, this is a homeostatic state of bone. If it goes out of balance you will either build too much bone or loose bone mass and develop osteoporosis. The nervous system is the bodys decision and communication centre.  The central nervous system (CNS) is made of the brain and the spinal cord and the peripheral nervous system (PNS) is made of nerves. Together they control every part of a persons daily life, from breathing and blinking to helping people to memorize facts for a test. Nerves reach from the brain to the face, ears, eyes, nose, and spinal cord, and from the spinal cord to the rest of your body. Sensory nerves gather information from the environment; send that info to the spinal cord, which then speed the message to the brain. The brain then makes sense of that message and fires off a response. Motor neurons deliver the instructions from the brain to the rest of your body. The spinal cord, made of a bundle of nerves running up and down the spine, is similar to a superhighway, speeding messages to and from the brain at every second. The CNS controls homeostasis as well as depends on it. The CNS controls homeostasis by us ing its receptors to sense changes in the bodys internal environment. E.g., certain receptors in the aorta monitor carbon dioxide and  oxygen  concentration in the blood. This information is relayed to the brain (most functions are controlled by the hypothalamus), and again through the CNS, the effector organs are signalled. Eg To increase or decrease the rate of breathing in response to carbon dioxide/oxygen concentration. The CNS comprises of nerve cells that depend on a very stable internal environment, especially in terms of sodium and potassium concentrations, without which it cannot function properly. Book References Author date title origin Publisher Oxford college CC unit 2 material Saffery and Stewart (eds) 2008, Maintaining the whole: human biology and health book3, The open university Web References Author Title of article or page online Web address Date accessed Kevin Berman, MD, PhD, Atlanta Center for Dermatologic Disease, Atlanta, GA. Review provided by VeriMed Healthcare Network. Also reviewed by A.D.A.M. Health Solutions, Ebix, Inc., Editorial Team: David Zieve, MD, MHA, David R. Eltz, Stephanie Slon, and Nissi Wang. Circulatory system Image http://www.upmc.com/health-library/pages/adam.aspx?gencontentid=8747productid=1projectid=2returnurl=http%3A%2F%2Fwww.upmc.com%2Fhealth-library%2Fpages%2Fadam.aspx%3Fgencontentid%3D003869%26productid%3D1%26projectid%3D1 14/02/13 Respiratory system image http://www.medical-exam-essentials.com/respiratory-system-diagram.html 20/02/13 Central nervous system image http://www.google.co.uk/imgres?imgurl=http://www.umm.edu/graphics/images/en/19588.jpgimgrefurl=http://www.umm.edu/imagepages/19588.htmh=320w=400sz=27tbnid=uaHe_Ze8E0PioM:tbnh=90tbnw=113prev=/search%3Fq%3Dcentral%2Bnervous%2Bsystem%26tbm%3Disch%26tbo%3Duzoom=1q=central+nervous+systemusg=__SOXGCJUKqZxnuqbAYKyXdeWzMjI=docid=0is3P-6lanlgyMhl=ensa=Xei=MOEkUdHjB-Sp0AX41YGgDwsqi=2ved=0CE8Q9QEwAwdur=588 20/02/13 Journal References Author Title of article Name of journal Volume and issue Year

Affluenza- An unhappy relationship with money Essay -- science

Affluenza- An unhappy relationship with money Causes & Cures In this essay I plan to analyze a dangerous disease that is infecting people through the U.S. This disease is called affluenza it is very contagious and once infected with the disease it is difficult to unseat. Affluenza us characterized as an unhealthy relationship with money, swollen expectations and trying to keep up with the Joneses. Affluenza creates stress, bankruptcies, and causes problems in relationships. Although, there are some people who have a different definition for affluenza. Many people find affluenza to be a rich man's disease and have responded by suggesting that the world has bigger problems without have to feel sorry for the rich. I would contend that affluenza that affluenza can be cured and maybe prevented. In analyzing affluenza I hope to shed insight those possibilities. There is a disease that is sweeping the U.S. at an alarming pace. It is called affluenza it is very contagious and growing at frightening rates. In 1997, an amazing 1.1 million debt plagued spenders filed for personal bankruptcy that was a 28.6% increase from '96. Economists predict another 1.6 million to file by the end of this fiscal year, (Shop 'til We Drop [STWD], 1997). These are two vivid examples of the amazing rate at which affluenza is growing. These numbers are occurring despite the strong economy and perhaps because of it. With the economy in the U.S. going so well credit card companies are issuing more credit. Consumers are then using their new found credit to buy without even thinking of how they will pay for the products. They get the credit cards because of the appealingly low 5.9% introductory rate and go for it, but the credit card companies usually run those rates up to 18% or more in the first six months before the consumer pays off the purchase, (Insight into the News IIN, 1997). This in turn leads consumers into over extending themselves. Although 96% of all consumers are using credit cards responsibly according to American Bankers Association '97, the typical person who files for bankruptcy takes home less than $20,000 a year and has more than $17,000 in credit charges and of that's not overextending oneself what is. It seems that debt and affluenza go hand in hand and that combination can't be good for relationships. Affluenza causes hardship in all types of relationshi... ...ng mall. Or while contemplating a major purchase sleep on it for a few days and then decide whether the item is within ones means. In the end one has to remember that the Joneses aren't the co In concluding, because affluenza is so dangerous it is important to track and gather information about it and how one can become infected with this terrible disease. Informing and educating oneself is always at the heart of preventing anything bad from happening but with affluenza it takes precedence. Remember to always take time when making a major purchase, use common sense, and ask the question do your ends meet your needs. There are many things one can do to steer clear of affluenza, but overall the cure for affluenza lye's in the hands of each person and their spending choices. In the end I would warn that although affluenza can be prevented and even cured, it should not be underestimated it can do irreversible damage to families, and financial statements alike. I would also contend that society has an obligation to combat affluenza, but again the burden lye's with the individual to make the difference. In closing, one final question one should ask them selves is do I have affluenza?

The Theme of Love in William Shakespeares Twelfth Night Essay

The Theme of Love in William Shakespeare's Twelfth Night In Twelfth Night, Shakespeare focuses strongly on the theme of love; romantic love, friendship, brotherly and sisterly love, unrealistic love and self-love. In this essay I am going to explore these aspects and write about the different sides of love in the play, such as humour and suffering. We find that in Twelfth Night love is a very complicated thing and confusion often occurs. At the beginning of the play we find Orsino talking dramatically of his love for Olivia but actually seems to be in love with the idea of love itself. This shows that his feelings are not actually true and that he is very self-indulgent. He uses exaggerated language whilst lying in rose beds, listening to music and talking constantly to his servants of Olivia's beauty. He also compares his love to food and in this quote he is saying how he hopes his appetite will simmer when it all gets too much and he can no longer handle it. Orsino says, 'If music be the food of love, play on; give me excess of it, that surfeiting, the appetite may sicken and so die.' (I.i.1-3). Orsino seems to be rather in love with himself and assumes that Olivia will return his feelings for her. He says 'Her sweet perfections with one selfsame King!' (I.i.39). Here he compares himself to a King, which shows his self-love and arrogance. Viola's love is an example of true love in the play and she also shows no self-love unlike Orsino, Olivia and Malvolio. In scene ii, Viola is shipwrecked on the Illyrian coast and is distraught as her brother Sebastian disappeared during the storm. She shows strong love for her b... ...s he is so close to Sebastian. There is a lot of confusion and swapping of feelings in Twelfth Night. I feel that the only true love is Viola's love for Orsino as this is the only man she loves during the whole play and is the one she ends up marrying. I think Olivia seems to fall in love too easily as she thinks she can have any man. Also, Maria and Sir Toby seem to marry just for the sake of it as they are close and have no one else to really be with. Feste remains self-contained and is not driven by love or ever gets distressed by it. In Twelfth Night, Shakespeare explores love with great detail and explains it extremely well. I think that his thoughts on love and the way in which he writes about all the tangles and confusion give a lot of interest to the play making it a great play to read and also act out.

Dynamics of Coalition Politics in India Essay

The most crucial problem that Indian democracy faces today is the political instability at Central level and state levels. The instability mounted as no single party getting a clear cut majority in forming the government due to the fractured political opinion of the electorate and swindling of multi –party system. Coalition politics has become an essential feature of present day Indian democracy. Theorizing politics of coalition in a polity of India’s size, diversity, and complexity is difficult task. Yet an attempt has been made in this study to make theoretical sense of Indian politics. The collapse of the national parties and mushroom growth of the regional political parties have forced India into the coalition mode. Due to the gradual decline of the congress dominance and presence of any viable alternative coalition building efforts has become inevitable. National Front 1989, the United Front of 1996, National Democratic Alliance of 1998, and the United Progressive Alliance of 2004 and 2009 were unavoidable and indispensable for the Indian democracy. In Indian federal structure, states are performing as a unit of central government and deal with subjects having direct, immediate, and intimate impact on the fortunes of the citizens. Therefore the study also attempts to answer the question whether the coalition framework in the context of Indian politics is good or bad for the country. At one extreme, there is always â€Å"the pride about majority governments† and at the other extreme, â€Å"the prejudice against coalition politics†. The balanced view, however, seems to have been the agreement that, â€Å"it should not be taken for granted that coalition governments, whether their type and stage of growth, are per se dysfunctional to nation building and effective administration, all the more because we are still travelling on the way to coalition making and there are several patterns of coalition politics in the country†. Hence, the question is not that â€Å"coalition governments are superior to majority governments or vice-versa†. What is to be done instead is to have an â€Å"empirical enquiry into the dynamics of coalition politics to replace normative myths with realistic formulations in regard to the efficiency of coalitional experiments in India. â€Å"Till then we should not come to any conclusion whether coalition politics is good or bad, and that coalitional politics and political development†. Presently, the decision makers, administrators, political and social scientists, and the citizens at large have been paying big attention to coalition politics. This attention has been arising due to political instability of the country because of the infighting among the coalition partners. Jayalalitha in 1998 and Giridhar Gamango in 1999 were responsible for the collapse of the coalition government at the centre. The country was forced to hold unwarranted elections. Both Jayalalitha and Gamango posed a great liability for the national exchequer. The citizens in general, are always in favour of a government who provides political stability. However, politicians and legislators have almost lost their trustworthiness, in the eyes of the people, due to their failure in providing stable governments. But the politicians defend themselves by changing the responsibility to the fractured verdict of the voters at the hustings. but both the people and politicians are equally responsible for the political instability of the country or in any state. Politicians are more responsible for such a political situation, because they have yet to institutionalize the coalition politics on a sound basis at the national as well as state level. Without giving true attention to this grave problem the politicians taking advantage of the hung parliament and hung state assemblies have resorted to unhealthy practices of horse-trading and floor crossing, in spite of the Tenth Schedule to the constitution of India. Therefore, institutionazing the coalition politics at the state and national level is the necessity of the day for political stability and development of the country. Definition of Coalition:- The term ‘coalition’ is derived from the Latin word ‘coalitio† which is The veral substantive of coalescere which means to grow together. However, as actually used, it somewhat belies it nominal meaning, ‘for the units or the elements brought into combination by a coalition very seldom grow together in any leteral sense. According to the dictionary meaning coalition means an act of coalescing, or uniting into one body: a union of persons, states: alliance. In the strict Political sense the word coalition is used for ‘alliance or temporary union into a single government of distinct parties or members of distinct parties3 In other words, it – ‘commonly denotes a cooperative arrangement under which istinct political parties, or at all events members of such parties u ~ t to form a government or mini~try’~ What is political coalition or Political alliance? Political coalition or political alliance is an agreement for cooperation between different political parties on common political agenda, often for purposes of contesting an election to mutually benefit by collectively clearing election th ree holds or otherwise benefiting from characteristics of the voting system or for government formation after elections. A coalition government is a cabinet of a parliamentary government in which several parties cooperate. The usual reason given for this arrangement is that no party on its own can achieve a majority in the parliament. In such times, parties have formed all-party coalitions (national unity governments, grand coalitions). If a coalition collapses a confidence vote is held or a motion of no confidence is taken. Coalition politics: A Theoretical Framework:- In a federal system, the states are affected and in turn affect the national system. While a proper understanding of the Indian political system depends to a very great extent on the assessment of political development in the states which are constituent units of the larger political system are conditioned by the nature of national politics. In appreciation of this mutual interacting role, the study of state government and politics is becoming popular. Coalition politics is another notable feature of the Indian party system, which affects both the centre and the state. In spite of the fact that the subject of coalitions is not of recent origin, it has not entrenched itself as a part of the literature on political science especially with regard to a theoretical understanding of the concept. In India, the study of coalitions is of recent origin though the play a major role in the politics of India. Both the executive branch and the legislative branch of the government are run by the representatives of the political parties who have been elected through developments of the last two to Three decades have witnessed an upsurge in the writings on coalition politics. The Encyclopedia of social science (1972) has made an attempt to give a technical meaning through social scientists like William H. Riker and William A. Gamson. In the opinion of William H. Riker â€Å"The word coalition has long been used in Ordinary English to refer to group of people who come together (usually on temporary basis) to attain some end. Typically, a coalition has been regarded as a parliamentary or political grouping less permanent than a party or faction or an interest group. William A Gamson writes that, â€Å"coalition† to mean the joint use of resource is some weight such that some critical quantity of it in the control of two or more parties to the decision is both necessary and sufficient to determine its outcome. Participants will be said to be using their resources jointly only if they co-ordinate their deployment of resources with respect to some decision. As like any other democracy, political parties represent different sections among the Indian society and regions, and their core values the elections. Through the electoral process, the people of India choose which majority in the lower house; a government can be formed by that party or the coalition. Hypothesis: Coalition government does definitely provide a good and prosperous option at centre to form a government in India. Coalitions in India are likely to be inherently unstable unless there is minimum programmatic compatibility. Coalition is complementary to democratic processes, articulated not only in the ritualistic participation of the people in an election, but also in there day-to –day participation in governmental activities. In this fundamental sense, coalitions are unavoidable, and cannot be wished away as a mere ripple. Methodology: Descriptive and analytical methodology has been adopted. The study will be with a reference to the electoral politics of India mainly centred. Coalition politics in India: For most of the years since independence, the federal government has been led by the Indian national congress (INC), Politics in The states have been dominated by several national parties including the INC, the Bharatiya janatha party (BJP), the communist party of India(marxist) (CPI(M)) and various regional parties. From 1950 to 1990, barring two brief periods, the INC enjoyed a parliamentary majority. The INC was out of power between 1977 and 1980, when the won the election owing to public discontent with the corruption of the then Prime Minister Indira Gandhi. In 1989, a Janata Dal-led National Front coalition in alliance with the Left Front coalition won the elections but managed to stay in power for only two years. As the 1991 elections gave no political party a majority, the INC formed a minority government under Prime Minister P.  V. Narasimha Rao and was able to complete its five-year term. The years 1996–1998 were a period of turmoil in the federal government with several short-lived alliances holding sway. The BJP formed a government briefly in 1996, followed by the United Front coalition that excluded both the BJP and the INC. In 1998, the BJP formed the National Democratic Alliance (NDA) with several other parties and became the first non-Congress government to complete a ful l five-year term. In the 2004 Indian elections, the INC won the largest number of Lok Sabha seats and formed a government with a coalition called the United Progressive Alliance (UPA), supported by various parties and 15th Lok sabha election 2009 has produced another coalition government named as United Progressive Alliance (UPA) with congress as the largest member of the coalition. India has a multi-party system, where there are a number of national as well as regional parties. A regional party may gain a majority and rule a particular state. If a party represents more than 4 states then such parties are considered as national parties. In the years since India’s independence, India has been ruled by the Indian National Congress (INC) for 48 of those years. The party enjoyed a parliamentary majority barring two brief periods during the 1970s and late 1980s. This rule was interrupted between 1977 to 1980, when the Janata Party coalition won the election owing to public discontent with the controversial state of emergency declared by the then Prime Minister Indira Gandhi. The Janata Dalwon elections in 1989, but its government managed to hold on to power for only two years. Between 1996 and 1998, there was a period of political flux with the government being formed first by the right-wing nationalist Bharatiya Janata Party (BJP) followed by a left-leaning United Front coalition. In 1998, the BJP formed the National Democratic Alliance with smaller regional parties, and became the first non-INC and coalition government to complete a full five-year term. The 2004 Indian elections saw the INC winning the largest number of seats to form a government leading the United Progressive Alliance, and supported by left-parties and those opposed to the BJP. In 2009 once again UPA won the elections and formed a government.

Diploma in Health Essay

There argon many varied roles within the operative environment. This being so, in that respect be many different depart uping relationships, however subtle the difference. When working with other Nursing Assistant there seems to be an immediate understanding of what is required. Although the routine my differ from ward to ward, the tasks largely remain the aforesaid(prenominal) and are performed with relative eloquentity. When working with a Staff Nurse on something distant of my training, they pull up stakes take the lead and advise me in the task. The same can be said for when assisting doctors, physiotherapists and totally in all other professionals. each(prenominal) has their have got role and it is important that they work within the scope of that role, as perform duties not within your skills is breaking with policies and procedures. It is as as important to be affectionate to those who cannot perform certain duties beyond their own remit.Before going to wor k (I work mainly night swaps) I apparel according to the Dress Code, with wakeed and iron uniform, sensible enclosed shoes, nothing infra the elbows which follows the Hand Hygiene constitution, ID and name badges present. On arrival I gel my hands, beat my belongings in the cloakroom and wash my hands before entering the cater room. Before handover we are read the Cuban which relates to facultying and longanimous levels, patients with dementia and/or having circumscri complete desires or sensation to one care and falls risks. In handover we retard about what has happened during the previous shift, any changes in condition of patients and about new patients involve. completely the information is confidential and so the Confidentiality Policy invites to be adhered to. We are all issued with a handover sheet with these details on and I jot blast and bring out any tasks that immediately concern me. E.G. Catheters/ measured urine, observation sentences, pressure care, hourly checklists and root sugars.We are allocated which bays we are to concentrate our efforts on and plan the best course of action, which is ordinarily standard routine. We then load trolleys with the inevitable paperwork and go from patient to patient, checking which paperwork needs replenishing and noting down what time physiological measurements etc. need doing and tidying the bed areas. We then do a hot drinks round and update the fluid and food maps as necessary. Next we garter patients into bed. subsequently gaining consent, we stand by them wash and let into their night clothes. If they need toiletting, the patients preferred way of doing so is used. The arrogance Policy is maintained at all times. If it is documented that a patient needs more than one member of staff to transfer them safely then we help each other to do so., gum olibanum sticking to Health and Safety and manual of arms Handling Policies. Usually at this time the trained nurses are available and a re easily approachable and willing to help. After the patient is safely and comfortably in bed, we fill in the repositioning and personal hygiene charts as per Policy.Usually, we start the observations close to 2200, sketching any parole score over 3 or anything untoward to the the Staff Nurse who will inform a doctor who may order an ECG, which I would perform and report straight back to him/her. This is an example of how colloquy and co-operation is so important to working in partnership. Any missing cog in a machine could spell disaster, curiously in the care industry. More a lot than not, we answer call bells of patients requiring pain residuum through the night. We take the drug chart to the Staff Nurse and she will cope it. Unfortunately we quite often need to wash and change a patient after a mishap. The correct PPE is ever used and Infection Control policies are observed as are fellate Disposal policies. At around 0530 we empty catheter bags and document output in the fluid charts. We also tidy the bed areas again. Observations, urine measurements and toiletting continue throughout the shift until handover to the day staff.